often identities are developed with little or no high quality design input
The importance of your brand being supported by a well crafted corporate identity cannot be underestimated.
In the world today there are thousands of businesses who operate with a perfectly adequate ‘style’ often developed with little or no high quality design input. Yet there are enough others who have adopted a fantastic ‘look’ that allows them to be instantly recognised and are able to say it has helped them develop ‘brand loyalty’.
From the choice of a corporate typeface that is adopted company wide, to the use of a logo or very specific pantone colour – how you express the essence of your business is your corporate identity. From a beautifully crafted logo to a particular way your marketing collateral is presented, getting this right can make all the difference to how your clients and suppliers perceive you business, its ideals and aspirations.
Here’s a sample of some of the brochure layouts we produced for one client that wanted to adopt a more modern way of presenting their membership benefits.